New investment of 80 million dollars in Kocaeli from Hayat Kimya

Hayat Kimya is making a new investment of approximately 80 million dollars in its production campus in Kocaeli. These investments aim to increase operational efficiency, support production capacity and contribute to reducing the carbon footprint with industrial automation applications.

Reaching billions of households in more than 100 countries with its brands such as Bingo, Molfix, Molped, Familia and Papia, Hayat Kimya continues to support its production power in Turkey with new investments. Of the approximately 80 million dollars of investment to be made in Kocaeli, 58.2 million dollars will be allocated to the development of the warehouse infrastructure, and 20.4 million dollars will be allocated to strengthening the detergent production infrastructure.

Within the scope of the warehouse investment, which constitutes 58.2 million dollars of the investment, it is aimed to further increase operational efficiency and manage resource use and logistics movements more effectively with the new warehouse infrastructure that will be supported by industrial automation systems. In this way, it is aimed to optimize business processes as well as contribute to reducing the environmental impact and carbon footprint of the facility. With the detergent investment of 20.4 million dollars, it is aimed to further strengthen Hayat Kimya's detergent production infrastructure, production capacity and product diversity in Turkey. The investment, which will be implemented with advanced technology-based production systems, is expected to strengthen the company's ability to respond more quickly to changing consumer expectations and growing market needs.

“We will continue to support our production power in Turkey with new investments”

Hayat Kimya Vice President of Operations, İbrahim Güler, said the following about the investments: "Beyond being a strategic market where Hayat Kimya was born, grew and laid the foundations of its global journey, Turkey is one of our strong production centers that supports our global growth today. The investment of approximately 80 million dollars in our production campus in Kocaeli is a concrete indicator of the trust we have in Turkey and our long-term growth vision. With this investment, we not only respond to today's needs, but also create a more agile and competitive structure that is ready for the opportunities of the future." "We will continue to produce value from Turkey to the world, to contribute to our country's production and export power, and to grow with our investments."