Jaguar Land Rover to cut 4,000 jobs in major cost-cutting drive

Jaguar Land Rover will reduce its global workforce by around 4,000 roles over the next two years, news agency Reuters reported citing CEO PB Balaji. The planned cuts come as a part of broader plan to reduce costs and improve competitiveness.

The luxury carmaker is targeting £1.7 billion ($2.30 billion) in savings and plans to launch five new products over the next 12 months as it seeks to strengthen its business and improve efficiency. Balaji, who previously served as Tata Motors’ finance chief, took charge of the luxury carmaker last year as it faced growing financial pressures.

The company’s revenue fell by nearly 10% in the quarter ended June 2026, increasing pressure on Balaji to deliver cost savings across JLR’s luxury brands while navigating a challenging global market. The planned workforce reduction is part of a broader restructuring aimed at simplifying the organisation, improving operational efficiency and lowering the number of vehicles JLR needs to sell to reach break-even.

JLR has been grappling with weaker demand and a difficult operating environment in key global markets, adding to the need for tighter cost control. The company is seeking to make its operations leaner as it works to protect margins and strengthen its financial position. The restructuring comes as JLR prepares to refresh its product portfolio, with the company planning to introduce five new products over the next 12 months. The launches are expected to play a key role in its efforts to revive sales and improve competitiveness.