
AI-generated summary
Eastar Jet is expanding cooperation with local travel platforms to attract Chinese tourists. Fliggy is China's largest online travel platform affiliated with Alibaba and is attracting attention as a key partner in targeting the Korean tourism market.
(Seoul = Yonhap News) Reporter Jang Hana = Eastar Jet announced on the 11th that it signed a business agreement (MOU) with China's Alibaba Group's representative travel platform 'Fliggy' to attract Chinese visitors to Korea and strengthen joint marketing.
Fliggy is China's largest online travel platform with a large product range, including about 1.5 million hotels around the world, 25,000 airline routes, and 8,000 tourist attraction tickets, and has more than 500 million members. Membership subscribers also reach 60 million.
Through this agreement, the two companies agreed to cooperate in various fields, including expanding air ticket sales from China to Korea, joint promotions to create local tourism demand, and promotion of Eastar Jet and Korean travel content.
Eastar Jet plans to supply airline tickets connecting China with major domestic regions such as Incheon, Jeju, Busan, Cheongju, and Daegu to increase accessibility to Korea for Chinese travelers and spread demand for winter to regional areas.
An Eastar Jet official said, "We will continue to expand cooperation with local Chinese partners to create demand for Chinese visitors to Korea and contribute to Korea-China tourism exchange and revitalization of local tourism."
AI outlook โ possibilities, not facts
The number of Chinese tourists visiting Korea is expected to increase as cooperation between Eastar Jet and Flighi expands.
Likely ยท Within months

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