'Brazilian Orlando' water park is the most visited in the Americas and 3rd in the world, says international ranking

A water park in Olímpia (SP), popularly known as the "Brazilian Orlando", has established itself as the most visited in the Americas and the third with the largest attendance in the world.

The data is included in the TEA Global Experience Index, an annual survey prepared by the Themed Entertainment Association (TEA), a global reference entity in the theme parks and tourist attractions market, and was published on Tuesday (27).

According to the report, the park recorded a 5.4% growth in visitor flow in 2025 compared to the previous year. The percentage was above the average increase recorded by the 20 largest water parks on the planet, which grew 3% in the same period.

The president of Termas dos Laranjais, Jorge Noronha, attributes the result to the investments made by the park over the years and the renovation of the attractions. According to him, international recognition also reinforces Olímpia's importance in tourism and the destination's ability to attract visitors with new experiences.

"Being among the three most visited water parks in the world and leading the Americas shows the scale that Termas has reached and the strength of Olímpia as a tourist destination. It is a result built over time" says Jorge.

Founded in 1987 following the discovery of hot springs underground in Olímpia, the park was the main driving force behind transforming the municipality into one of the main hubs for family tourism in Brazil. More than 40 years later, the tourist attraction continues to be one of the most relevant in the interior and in the country.

Currently, the complex:

It brings together more than 60 attractions supplied by natural hot waters;

Operates uninterruptedly 365 days a year;

It became the first Brazilian water park to adhere to the principles of the Global Compact and the UN Sustainable Development Goals (SDGs).