
AI-generated summary
Samsung's price adjustment is related to the rising cost of components such as memory. At the same time, the price of Apple's new generation iPhone 18 Pro series has been raised simultaneously, driving up the price of the flagship mobile phone market.
Samsung has adjusted the prices of many mobile phones since October 1, including the S26 series. (Photo/Reuters)
Chen Qimeng, general manager of Taiwan's Samsung Mobile Communications Division, has recently confirmed that Samsung is expected to adjust the prices of mobile phones starting from October 1. The first wave will mainly be the S series, with prices ranging from approximately NT$3,000 to NT$5,000. However, the official price has not yet been announced, and the latest price list suspected to be from the dealer has leaked on the Internet. In addition to the S26 series, even the A series may become more expensive at the same time.
Dealers leak price list first
Judging from the leaked tables, the S26 series has been adjusted upwards across the board. Among them, the two capacity versions of S26 are increased by 3,000 yuan, and most versions of S26+ and S26 Ultra are 5,000 yuan more. The highest-end S26 Ultra 16GB+1TB is even more expensive by 8,000 yuan, bringing the price to 67,900 yuan.
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Looking at the S26 Ultra, the main selling 12GB+256GB originally had a recommended price of 44,900 yuan, but in October it became 49,900 yuan; the 12GB+512GB model went from 50,900 yuan to 55,900 yuan.
A price increase list from Samsung dealers is circulating on the Internet. (Picture/Photo taken from the Internet)
It is rumored that the A series will increase in price again
Not only the S26 series, but also the A series are on the list, including A07, A17, A27, A37 and A57. The overall range is about NT$500 to NT$2,000, of which the A07 is NT$500 more, the A17 and A27 are NT$1,000 more, the A37 is NT$1,500 more, and the A57 is NT$1,000 to NT$2,000 higher depending on the version.
It is worth noting that some A-series models were only reported to have price changes in September. If this dealer list finally comes true, it will mean that Samsung will once again adjust the prices of mid-range mobile phones in just one month.
Take the hot-selling A57 as an example. When it was launched in Taiwan in March this year, the price started at 17,990 yuan. In September, it started at 18,990 yuan. If it is adjusted according to this table in October, it will further become 19,990 yuan.
As for Samsung’s price changes, the reason behind this is related to the rising cost of components such as memory. In addition, the price of Apple’s new generation iPhone 18 Pro series has been rising simultaneously, and the overall price range of the flagship mobile phone market has also been raised, giving Samsung more room to adjust selling prices.
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