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Back海悅國際8月營收年增540.56% 營建與代銷雙引擎成長
海悅國際8月營收年增540.56% 營建與代銷雙引擎成長
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自由时报1 hour agoBusiness2 min readChinaView translation

海悅國際8月營收年增540.56% 營建與代銷雙引擎成長

Quick Look

海悅國際公告8月合併營收14.25億元,年增540.56%。公司表示,受惠於代銷業務推進及多項建案完工交屋認列營建收入,營運表現亮眼。總經理王俊傑指出,下半年營運將優於上半年,持續透過多角化經營擴大市占率。

AI-generated summary

Why It Matters

海悅國際近年積極從單純代銷業務轉型,透過投資建案擴大營建收入比重,並參與建商前期產品規劃以提升競爭力。

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海悅國際(2348)4日公告2026年8月合併營收14.25億元,年增540.56%;累計今年1至8月合併營收66.19億元,年增80.61%,營收表現維持成長。

海悅表示,8月代銷業績持續推進,包括新北中和「寶亞世界公舘」、「大同新紀元」、永和「漢皇River Sky」、新莊「邦瓏雍玥」,以及新竹「閎基鑲湧」、台中「鉅陞藏賦」、台南「璞硯硯青」、「國泰原美」等案,銷售表現符合預期,後續將依銷售進度逐步認列相關業績。

除既有代銷案外,海悅下半年還有多項指標建案陸續進場,包括台北「全陽交響曲」、「連雲懷生段」、「國美德杰汀州路案」,新北新店「央北瀞禾園」、中和「兆璞之森」,桃園「昭揚開」、「元生琢苑」,以及新竹「忠泰竹東案」、「達麗台肥案」等,成為後續代銷收入的重要來源。

另一方面,營建收入也是今年海悅營收成長的重要支撐。海悅自6月起啟動台北「敦仰」、新北「A3光點」及高雄「達麗未來市」完工交屋認列,相關收入持續挹注7、8月營收;8月再加入「微笑海悅2」與「台灣隱賦」完工交屋認列,帶動單月營建收入進一步增加。

從營運布局來看,海悅近年不只以代銷業務為主要收入來源,也透過投資建案擴大營建收入比重。公司表示,今年已啟動5項投資收益建案,年底前還有台中北區「達麗冶翠」案,預期隨建案進度推進,持續挹注後續營運。

海悅國際總經理王俊傑指出,海悅下半年營運將優於上半年,係公司維持每年均有投資收益建案挹注代銷與營建收入,多角化經營擴張營運版圖;今年公司已啟動五項投資收益建案,年底前尚有臺中市北區「達麗冶翠」案,觀察台灣房市交易市場歷經數波信用管制政策已經逐步降溫、調控已見成效!海悅透過垂直整合優勢,參與建商前期產品規劃,鞏固並擴大市占率。

What to Watch

AI outlook — possibilities, not facts

  • 年底前將認列台中北區「達麗冶翠」案收益。

    Very likely · Within months

Open Questions

  • 未來信用管制政策是否會進一步影響房市交易量?

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