
印度國營印度郵政調漲郵資,導致小型網路商家運費成本翻倍,許多賣家表示將轉用私人快遞,因印度郵政服務慢且追蹤困難,運費上漲直接影響定價與競爭力。
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印度國營印度郵政近期調漲郵資,影響一般民眾較小,但對有大宗郵寄需求的企業造成衝擊,尤其小型網路商家承受運費成本增加的壓力。
(中央社記者李晉緯新德里3日專電)印度國營印度郵政(India Post)調漲郵資,一般民眾雖未受太大影響,但有大宗郵寄需求的企業預料將被衝擊。網拍業者接受中央社記者採訪時表示,運費是經營成本之一,印度郵政的運費翻了幾乎一倍,將寧願找私人快遞送貨。
在調高郵資後,許多小型自營商面臨不小壓力,不少賣家紛紛在賣場發出公告,告訴顧客郵資上漲不是賣家賺走了錢,希望顧客不要再要求免運費或降低運費。
印度一名年輕女性卡夏普(Neeta Kashyap)在網路上販售自己做的手工飾品,她每個月靠印度郵政寄送商品數十次,最近郵資調漲,讓她花在運費的成本多了一倍。
卡夏普接受中央社記者採訪時表示,以前她寄商品給客戶,郵資不到50盧比(約新台幣16元),現在就算不用快捷,只寄普通的包裹,運費也都會破百(盧比),對她經營網拍造成極大負擔。
卡夏普告訴中央社記者:「以前我賣東西,為了吸引客戶下單,會用免運費,幾十盧比的郵資,我會自己吸收,但現在印度郵政的運費提高那麼多,實在沒辦法再用免運費吸引客戶。」
卡夏普說:「用印度郵政寄送商品,從發貨到客戶收到貨,大概都需要一週以上的時間,以前我會因為運費低廉而選用印度郵政,但如果郵費漲那麼多,那就沒有再選用它的意義了。」
在網路上賣手機殼的辛赫(Rahul Kumar Singh)接受中央社記者訪問表示,之前寄東西給客戶,都優先用印度郵政,因為郵資最便宜,但現在價格提高了,成本也會增加,那不如選一般的快遞,還能省去到印度郵政據點排隊寄送的交通、時間成本。
辛赫說,以前寄一個手機殼給顧客,用印度郵政,郵資大約40盧比(約新台幣13元),急件大約也只要70盧比(約新台幣23元),但現在同樣的東西、同樣去印度郵政寄的話,郵資大約要85盧比(約新台幣28元),急件則約需110盧比(約新台幣36元),「我擔心運費漲了,會嚇跑客戶。」
辛赫說:「印度郵政調漲郵資後,我第一次去寄東西時嚇了一大跳,因為運費高了一倍吧,這會讓我這樣的小商家面臨嚴峻的挑戰,因為運費增加,將直接影響客戶是不是要跟我們買東西,我們在定價時也得考慮是不是划算,運費真的已經成了我們愈來愈難負荷的成本。」
辛赫提到,用印度郵政寄商品,東西不見了,通常很難追回,現在郵資漲那麼多,不如用私人快遞送商品,因為寄送過程如果有問題,至少還有辦法討回公道,「我會觀察一陣子,如果真的CP值不高,我就不會再用印度郵政了。」
在網路上賣二手衣的畢斯瓦(Chhabir Biswas)在接受中央社記者採訪時表示,他確實擔心運費調漲,會對生意造成影響。
畢斯瓦說:「印度郵政資費調漲,對我來說,絕對是個大問題,因為同樣重量的包裹,過去運費不到90盧比(約新台幣30元),但現在要將近140盧比(約新台幣46元)。」
畢斯瓦表示,過去他賣二手衣的定價,都是含運費的,「但看起來不用另外付運費,是吸引顧客的行銷手法之一」,現在印度郵政的費用上漲了,「我為了要繼續讓顧客好像是免運費的感覺,也不得不把定價提高,尤其較為厚重的衣物,重量一定較重,運費的改變就會差很多,所以我只好把定價跟著抬高。」
印度郵政的客戶中,有許多屬於小型自營商,新的資費對這些人衝擊較為明顯。根據新費率,一般500公克的包裹,跨邦寄送的費用漲到84盧比(約新台幣28元);若為快捷包裹,費用則提高到106盧比(約新台幣35元)。(編輯:田瑞華)
AI outlook — possibilities, not facts
部分小商家將永久轉用私人快遞服務
Likely · Within weeks
印度郵政可能面臨服務需求下降的壓力
Possible · Within months

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