China News Service, Hangzhou, September 25 (Zhang Yuhuan) "Algorithms can achieve accurate two-way matching of supply and demand, and the continued addition of intelligent hardware will re-integrate and re-standardize all aspects of home services. I think the current industry track is still in its infancy from 0 to 1, and is far from progressing. Entering the explosive stage of 1 to 100, more companies need to get involved." At the 2026 "AI + Home Service" face-to-face event for technology companies at the Global Digital Trade Fair, Guo Yuchen, chairman of the Women's Xili Life Technology Group, expressed his observations on the AI-empowered home service industry.
Housekeeping, health care, home care... Household services are a huge industry worth billions in people's livelihood. With the accelerated implementation of artificial intelligence and digital platforms, coupled with the natural empathy advantages of female entrepreneurs and female technology workers in the home scene, a "her power" is moving from single-point product innovation to a "her ecology" of policy, scientific research, industry, and capital collaboration, using AI as the key to leverage structural changes in the home service industry.
At present, Zhejiang is building a tripartite collaborative innovation platform for female scientific workers + female entrepreneurs + investors, bringing together scientific research institutes, scientific and technological enterprises, investment and financing institutions and other parties to jointly explore how AI can move out of the laboratory and into the lights of thousands of homes.
Intelligent wheelchair robots, inspection service robots and AI intelligent emotional companion robots have entered the Xialing Interactive Smart Nursing Home in Xihu District, Hangzhou, becoming "new friends" to accompany and help the elderly.
Algorithm tearing down walls: disintermediation and reconstruction of the underlying logic of housekeeping services
The primary contradiction in home services is the long-standing information gap between supply and demand. Under the traditional intermediary model, there is asymmetric information between employers and domestic workers, and matching relies solely on experience. Evaluation files are scattered, and service disputes occur frequently. Small and medium-sized domestic companies have difficulty surviving. Relying on AI profiling and two-way matching, the new platform model is tearing down the information wall in the industry.
"The Deli professional nanny AI dual-selection matching platform created by our team builds five types of nanny professional profile portraits and customer demand portraits, and realizes the two-way independent selection of employers and nannies through AI labeling, promoting the deintermediation of the industry." Guo Yuchen said that the platform is not only for ordinary family users, but will also open up the job flow to small and medium-sized housekeeping companies in the future, create an industry-wide large-screen platform, and digitally empower scattered small service providers.
"The younger generation of household customers have higher requirements for service transparency, and the traditional intermediary model is no longer able to meet the new needs. AI matching not only improves customer satisfaction, but also protects housekeeping practitioners. The chaos in the industry will gradually be cleared up in the standardization process." Guo Yuchen said that the company started from the home service track and then added technological attributes to see the huge potential of AI in the standardized transformation of non-standard housekeeping services.
Ying Jing, a professor at the School of Computer Science at Zhejiang University and director of the Intelligent Education Research Center of Zhejiang University, pointed out that there are problems in home scenarios such as non-standard demand, multi-dimensional services, and data privacy. The "Zheli Smart Home" digital intelligence platform built by the Zhejiang Provincial Women's Federation supports professionalism with a large vertical model of family education, ensures reliability with a human-machine collaborative service chain of "AI analysis and evaluation - precise diversion - professional consultants to undertake", maintains security with data governance and privacy protection, and constantly explores the leap from technology availability to scenario credibility, so that digital intelligence technology can truly enter the home and serve the family.
Human-machine symbiosis: AI has computing power, and services must have "human warmth"
AI is good at recognition, retrieval, and execution of basic instructions. However, in home scenarios, especially care services for the elderly, emotional companionship, complex on-site processing, dialect-based communication and other needs cannot be fulfilled by algorithms alone. Many female science and technology innovation practitioners have reached a consensus: AI is not meant to replace people, but as an extension of capabilities, forming a symbiotic service model of "AI + real people".
Zhao Jingyi, co-founder of the Aizhu AI barrier-free service platform project, has been involved in the fields of elderly care and disability rehabilitation for many years. The team has self-developed hardware such as AI hearing aid glasses, AI blind eye glasses, and AI guide robots to form a multi-modal service terminal for the platform. After the Aizhu platform was launched, it has been very popular among the visually impaired and hearing-impaired groups.
In her practice scenarios, AI is responsible for more than 90% of standardized tasks such as object finding, text and environment recognition, and basic information interpretation. When encountering complex scenarios that are difficult for AI to handle, real-life volunteers can be called with one click to break down communication barriers.
"No matter how powerful AI is, it cannot eliminate the loneliness in the hearts of the elderly living alone. When the elderly face complex home appliances and mobile phone operations, the warmth of real people's companionship is irreplaceable." Zhao Jingyi believes that the boundaries of technology are clearly visible, and only by combining humans and machines can services for the elderly and the disabled be truly implemented.
This view is also echoed by technology practitioners. Zhang Shengnan, founding member of Qiannao Technology and vice president of the group, pointed out that the family is the warmest testing room for technology. When brain-computer interface products enter the family, safety, trustworthiness, and warmth are prerequisites. The delicate empathy of female entrepreneurs can make technological products more humanistic.
Ecological cohesion: from individual entrepreneurship to a multi-party collaboration of women’s innovative alliances
It is difficult to complete the systematic transformation of the trillion-dollar home service market with the innovation of single-point products and single enterprises. Today, the "her power" is no longer a scattered group of female entrepreneurs working alone, but a "her ecology" that links scientific research, enterprises, capital, and women's federation policies, opening up the entire chain of achievement transformation, financial support, and scene opening.
The Zhejiang Province Digital Intelligence Empowerment Women’s Development Action Plan was launched at the event. The eight major actions cover the establishment of innovation consortiums, financial support for female entrepreneurship, AI family scene competitions, family education and family mediation, and women’s digital literacy training. Multiple institutions participate in the co-construction to provide scenarios, funds, and computing power support for women’s science and technology innovation.
Hu Yongxiang, executive member of the Investment Decision Committee of the Zhejiang Venture Capital Group and vice president of the Zhejiang Venture Capital Association, proposed to innovate the investment-loan linkage mechanism, establish a special fund, and use "technology for good and industry to benefit the people" as the core criterion for project selection. Tu Hongyan, Secretary of the Party Committee and Chairman of Wanshili Group Co., Ltd., also proposed that the core of the "female scientists + female entrepreneurs + investors" collaborative model is to open up channels: companies pose real family scenario problems, scientists take root in the industry to do research, and capital intervenes in advance during the results verification stage. The ultimate goal is not to make machines smarter, but to make families more calm and give women more choices.
In order to activate the source of innovation, Zhejiang held an "artificial intelligence + home service" application scenario innovation and entrepreneurship competition. 153 global projects participated, focusing on smart housework, companion care, and smart education. More than 20 AI home innovation products were also on display at the Digital Trade Fair. Huibao smart wheelchairs, AI sleep cabins, four-legged robots and other technological products were unveiled. The child-friendly observation group experienced future home technology from a "one-meter perspective", making the home a testing ground for AI technology.
From housekeeping AI matching, brain-computer rehabilitation equipment, to volunteer platforms for helping the elderly and the disabled, and provincial digital smart home platforms... the iteration of technology continues to reduce the burden of family care and housework; and with the Women's Federation as a link, the female innovation ecosystem that connects female researchers, female entrepreneurs, and investors is allowing digital dividends to continue to enter ordinary families, making "technology for good" a tangible happiness in the lights of thousands of homes.
The trillion-dollar market has just begun.
