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Xiaojia Town is the ancestral home of patriotic industrialist Lu Zuofu. In recent years, it has continued to dig deep into Lu Zuofu culture, Sichuan Opera culture and red cultural resources to create the cultural brand of "Zuofu's Hometown·Beautiful Xiaojia".
China News Service, Chongqing, October 5 (Reporter Zhong Yi) During the National Day holiday, the "Shijing Courtyard" located in Xiaojia Town, Hechuan District, Chongqing, with its white walls, black tiles, and flower trees, welcomed batches of tourists. The garden square, conference pavilion, and cultural corridor are arranged in an orderly manner. This agricultural, cultural and tourism demonstration site built around the ancestral home of Lu Zuofu, a patriotic industrialist from Chongqing, is exactly like the "beautiful home" described by Lu Zuofu a hundred years ago.
The picture shows Lu Zuofu’s ancestral house located in Xiaojia Town, Hechuan District, Chongqing. Photo courtesy of Xiaojia Town
Xiaojia Town is the ancestral home of Lu Zuofu. A reporter from China News Network learned that in recent years, the town has continued to dig deep into Lu Zuofu culture, Sichuan Opera culture and red cultural resources, and made every effort to build the cultural brand of "Zuofu Hometown·Beautiful Xiao Family" to show the rural revitalization picture of the integration of agriculture, culture and tourism.
In 2022, around Lu Zuofu's ancestral house, the local area updated and improved the surrounding "Liu Family Courtyard". 48 old houses were integrated into the "Shijing" construction concept and renamed "Shijing Yard". Through courtyard renovation, road construction, and point-based management, the former ordinary farmhouse has become a popular check-in place for rural tourism and a place for inheriting the spirit of Zuofu. In the same year, Xiaojia Town successfully established itself as a beautiful and livable model town in Chongqing.
From 2022 to April 2023, Xiaojia Town took the lead in completing the indoor exhibition project of Lu Zuofu's ancestral house, which is open to the public for free. Through tracing Lu Zuofu's family lineage, displaying genealogy, combing his life, and restoring the life scenes of his ancestors, he comprehensively demonstrated his outstanding contributions in the fields of "saving the country through education" and "saving the country through industry." The town has also successfully established the Hechuan District Patriotism Education Base and the Hechuan District Rural Talent Innovation and Entrepreneurship Practice Base, trained 12 instructors, and has hosted more than 210 batches of party building and theme activities from various departments and social groups, with more than 70,000 people.
The picture shows the Garden Plaza located in Xiaojia Town, Hechuan District, Chongqing. Photo courtesy of Xiaojia Town
In recent years, Xiaojia Town has used the civilized practice of the new era as a platform, with Lu Zuofu's ancestral house and the Sichuan Opera Cultural Square as the main positions, and organized nearly 200 special theme activities such as "Sending Sichuan Opera to the countryside", "Sichuan Opera to the campus", "I will tell the story of Zuofu" and "Zuofu National Sports Week"; it has hosted "Bashu is in the same vein" The "Civilization Together" joint construction activity of the new era civilized practice belt in northern Sichuan and northern Chongqing conducted in-depth discussions on cultivating civilized practice brand projects with Bashu characteristics and Sichuan-Chongqing linkage, effectively enhancing the soft power of regional culture; deepening the theme activity of "Our Festival", organized and carried out 45 activities in Shijingyuan and Zuofu School to sing Qingming, enjoy the Spring Festival, make rice dumplings on the Dragon Boat Festival, and provide youth holiday care, covering nearly 6,000 people.
Next, Xiaojia Town will continue to deeply explore the profound heritage of Lu Zuofu culture, actively explore new paths for the simultaneous development of urban and rural material civilization and spiritual civilization, continue to improve the happiness of residents, polish the foundation of rural revitalization, and draw a new picture of a beautiful countryside.

During the National Day holiday in 2026, Fujian Province set off a craze for "touring to the county." Tourists chose rural B&Bs in Qigang Village in Yongtai County, Guifeng Village in Youxi County, and Taiyan Town in Lianjiang County to experience slow life and participate in activities such as harvesting rice, sunbathing, and tasting seafood. Data shows that off-site tourism consumption in county areas increased by 14.1% year-on-year, and the popularity of booking county travel products during National Day increased by 42% year-on-year.
During the National Day holiday, the popularity of autumn tourism in Wuhua Mountain in Heilongjiang continues to rise. The self-driving model of "airplane/high-speed rail + car rental" has become the mainstream choice for foreign tourists, and the car rental market has experienced significant growth. The opening of the Haiyi High-speed Railway has released tourism dividends in forest areas, and car rental orders in the Yichun area have increased by 58% year-on-year. In order to adapt to the demand for self-driving on all-region loops, the Heilongjiang Provincial Road Transport Development Center has promoted the leading leasing companies to implement the "rent at one point, return at multiple points" off-site car return service in 13 cities and border tourist hotspots in the province, and launched preferential policies for some lines. The structure of car rental orders has changed. The proportion of 5-7 day long-term rental orders has increased. Tourists from outside the province are the main consumers. Large-space SUV and 7-seat MPV models are the most in demand, with online bookings accounting for more than 90%.
In recent years, industrial tourism has continued to become popular. Important assets of the country, such as China FAW, Jiangnan Shipbuilding and Hainan Commercial Space Launch Site, have been opened to the public. Through museums, production line tours and immersive experiences, the public can experience China’s industrial hard power up close, promote the deep integration of culture and tourism, cultivate new scenarios for automobile consumption, enhance the effect of patriotic education and science popularization, and drive local economic development.

The 2026 Tainan Haomi Ji Cai Qi Ya Rice Field Painting Event will be held at Houbi Jingliao on October 9. The rice fields use five leaf colors to display Cai Qi Duck patterns. The public can climb up to the observation deck to enjoy it, and participate in activities such as walking, performances, markets, handicrafts, and Cai Qi Duck meet-and-greets. The exhibition will last until October 25, aiming to promote local agriculture and food farming education.

Dasha Village in Xiangshan County, Ningbo, Zhejiang, has transformed from a traditional fishing village to a leisure tourism village by developing tourism such as B&Bs and cafes. Young returnees use new media to promote the village. Villagers fish and entertain guests. Historical events such as the rescue in Doolittle Operation have also become tourism highlights. The village is ushering in new opportunities.

During the National Day holiday (October 9th to 11th), traffic control will be implemented on the Suhua Corridor. It is expected that the flow of cars heading south and returning home will begin at 5 a.m. on October 9, and the flow of cars returning north will begin at 11 a.m. on October 11. The Eastern District Maintenance Engineering Branch of the Highway Bureau of the Ministry of Transportation announced that the Suhua Road Corridor Section of Provincial Highway 9 and Provincial Highway 9-D will open the road shoulders for buses during specific periods and prohibit the passage of large trucks over 21 tons. It also reminded drivers to pay attention to road safety and real-time road conditions in mountainous areas.