VIB develops One Card and Max Card, allowing customers to choose refund categories, take advantage of incentives, and pay in flexible installments according to each individual spending need.
According to the bank, in the past, many people mainly used credit cards as a means of replacing cash: when they needed to spend, they swiped the card, and when the statement came, they paid the outstanding balance. This usage is gradually changing as customers pay more attention to the value received from each transaction.
A person can choose a card that suits their spending needs, proactively choose a cashback category, convert to installment payments for large purchases or take advantage of promotions at restaurants, e-commerce platforms, travel... to optimize the value on each expense. Therefore, the value of each transaction lies not only in the item or service purchased, but also in the additional benefits received after each payment.
Spending needs also vary between each group. Some people spend most of their budget on family, tuition and insurance. Others often go on business trips and have many transactions abroad. Meanwhile, a group of young customers tend to spend more on online shopping, food, entertainment or travel.
From that difference, VIB develops One Card and Max Card in a more flexible direction. Two card lines allow customers to proactively choose a cashback category that suits their habits and needs at each stage.
With VIB One Card, Signature class cardholders can simultaneously select three of 5 categories including shopping, travel, education, insurance and foreign spending to receive cashback up to 9%, maximum cashback up to 18 million VND per year. Gold and Platimum card classes with refund rates from 3-6%, expanding options for users with different spending needs and financial capabilities. Another highlight of VIB One Card is its flexibility. Cardholders can proactively change categories right on the MyVIB application to receive the optimal refund for upcoming transactions.
Meanwhile, Max Card operates on a membership model with 4 packages: Starter, Plus, Pro and Elite. Cardholders can change packages after every three statement periods, and choose one of 5 priority categories including shopping, travel, dining, entertainment and online transactions to receive a refund of up to 10%, maximum 18 million VND per year with the highest membership package. With the flexible approach of VIB One Card and Max Card, customers can proactively choose and optimize spending according to their needs at each stage without depending on a set of benefits shared by all.
Besides cashback, the bank also expands the ecosystem of incentives and privileges so that the card can accompany customers in many different spending situations. For customers who frequently go abroad, VIB One Card offers a 0% foreign currency transaction fee for the first three statement periods and 1% thereafter. At the same time, when choosing foreign spending as a priority category, cardholders can also receive cash back up to 9% according to program conditions.
Particularly, VIB One Card Signature class cardholders are given 4 free uses of airport lounges globally and unlimited uses based on foreign currency spending. Currently, users can book Fast Track and Lounge services right on the MyVIB application.
According to VIB, from cashback to lifestyle privileges, the card therefore not only stops at payment functions, but also contributes to increasing value on the customer's spending journey. Not only large expenses, the majority of customer transactions come from familiar daily needs. VIB One Card cardholders can take advantage of a discount of VND 300,000 at the Golden Gate restaurant chain, a discount of VND 40,000 at Katinat for Max Card users or a discount of VND 50,000 per day when ordering through Shopee Food.
For those who love travel, there is a 10% discount when booking tickets online at Vietnam Airlines (applies to One Card). In addition, there is a 30% discount when using GreenSM and many programs from airlines, travel and resort platforms to help cardholders receive more value from their already planned expenses.
For large value payments, users can choose to pay in 0% interest installments with a term of up to 36 months at more than 200 VIB and Visa partners. In particular, One Card Signature cardholders are entitled to 0% interest and fee installment payments for 01 transaction from 5 million VND at any card accepting unit at the same time, applicable for a maximum term of 6 months. Particularly at Shopee and Lazada, all VIB credit cardholders are eligible for 0% installment payments with free conversion fees and an additional discount of up to 1 million VND for eligible orders. Instead of having to wait to accumulate enough budget, dividing a large expense into several periods helps users be more flexible in cash flow management. In case the need for cash arises, VIB credit cardholders can also take advantage of the free cash withdrawal policy at the counter up to 100 million VND per month.
A VIB representative said that from online orders to large purchases that need to be paid in installments, daily car trips or international trips, the bank's incentives are designed in a personalized way so that the card can appear in many different spending situations. Incentives help users both optimize costs and enjoy interesting and memorable experiences.
In addition to refund and discount programs, VIB also implements many activities so that cardholders have the opportunity to receive additional benefits throughout the card usage process. With the Card Spending Day taking place on the 20th of every month this year, users have the opportunity to receive bonus points and daily, quarterly and annual prizes when meeting program conditions. At the same time, the next year's annual fee exemption policy is applied to most VIB credit card lines when users reach the prescribed spending level for each card line.
To make managing and taking advantage of benefits more convenient, card management features are also integrated on the digital platform. With VIB One Card, cardholders can track transactions, statements, limits, convert installments, change refund categories and manage security features right on the MyVIB application. Meanwhile, Max Card users can manage membership packages and related benefits on the Max application.
From cashback and daily incentives to installment payments and travel privileges, VIB is developing its card ecosystem to give users more choices. Instead of depending on a fixed set of benefits, customers can adjust usage according to actual needs to extract more value from already planned expenses.
