Tesla Cybertruck sales are abysmal! Musk: Phased out production in 2027
Musk called the gradual shutdown of production "the end of an era" and the Texas Super Factory is the only production base
Quick Look
- Tesla plans to gradually end Cybertruck production at the Texas Gigafactory around mid-2027 to concentrate resources on the production of Cybercab.
- This model sold only 20,237 units in the United States last year, a 48% drop from 2024, and has been recalled as many as 11 times, losing the opportunity to enter the European market.
AI-generated summary
Why It Matters
Cybertruck sales have continued to be sluggish since it was delivered at the end of 2023. Only 20,237 units were sold in the United States last year, far below Musk's original annual sales target of 250,000 units. The model has been recalled by U.S. regulators as many as 11 times and has lost the opportunity to enter the European market because its stainless steel body design cannot comply with European pedestrian impact protection regulations.
Tesla's futuristic pickup truck Cybertruck has faced years of sluggish sales, CEO Elon Musk said on Friday (6th) that it would gradually end Cybertruck production at the Texas Gigafactory around mid-2027.
"Reuters" reported that Cybertruck has always been one of Musk's favorite projects. He posted on the social platform In response to netizens, Musk called Cybertruck "the best vehicle Tesla has ever built" and described the gradual suspension of production as "the end of an era."
It is unclear whether the production of Cybertruck will be transferred to other factories or become history, but the Austin Gigafactory in Texas is currently the only base equipped with the equipment to manufacture its special components.
The report pointed out that this heavy-duty angular model has had an ill-fated life since its delivery at the end of 2023. According to statistics from the automotive data platform Kelley Blue Book, only 20,237 units of the car were sold in the United States last year, a 48% drop from 38,965 units the year before (2024), and a far cry from Musk’s original goal of “annual sales of 250,000 units.”
In addition, the Cybertruck has been recalled by U.S. regulators as many as 11 times since its launch. Its signature stainless steel sharp body design has completely lost the opportunity to enter major electric vehicle markets such as Europe because it cannot comply with strict "pedestrian impact protection regulations."
According to industry analysis, Tesla is shifting its focus from traditional electric vehicles to the field of AI and robotics. However, Cybercab is still in the small-scale trial operation stage and is undergoing compliance review by the National Highway Traffic Safety Administration (NHTSA). It may be difficult to fill the production capacity and revenue gaps left by the withdrawal of Cybertruck in a short period of time.
What to Watch
AI outlook — possibilities, not facts
Tesla will complete the phase-out of Cybertruck production at its Texas Gigafactory around mid-2027
Very likely · Within months
Tesla will focus resources on producing more Cybercab driverless taxis
Likely · Within months
Open Questions
- Will Cybertruck production be moved to other factories or discontinued completely?
- When will Cybercab achieve large-scale commercial operations?
- Tesla’s specific production capacity placement plan after discontinuing Cybertruck production
