World Premium River Cruises joins hands with EVA Air to enter the European river cruise tourism market

World Premium River Cruises joins hands with EVA Air to capture the European river cruise tourism market. (Provided by Huanyu Premium River Cruises)

[Reporter Wang Yihong/Taipei Report] European tourism has added a new choice of high-quality river cruises. Uniworld Boutique River Cruises announced that it has joined EVA Air’s “Charming Europe” product lineup. Henry Yu, Managing Director of Oneworld River Cruises Asia, said that this cooperation will combine EVA Air’s comprehensive European route network, Uniworld’s unique boutique river cruise travel experience, and the professional sales channels of the 13 travel operators of “Charming Europe” to jointly expand Taiwan’s boutique river cruise market. It is initially estimated that there will be a chance to maintain double-digit growth next year.

Henry Yu pointed out that the first wave of this cooperation will focus on the promotion of four themed products: the Rhine, the Danube, the South Falon River and the Danube Christmas Market. Through the connection of air and river cruise itineraries, passengers can take EVA Air to Europe and connect with the river cruise to start an in-depth journey along the important European rivers to visit historical cities, world cultural heritage, wine producing areas and characteristic towns, and re-experience the charm of European travel. The joint venture route will be on sale from April 2027, with a total of 11 departure dates set.

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Regarding the recent extreme heat wave and lack of rainfall, which have caused the water levels of the Rhine and Danube rivers to drop to historical lows, will this affect the itinerary? Henry Yu said that the level of water level is a common natural factor in river cruise tourism, and there are corresponding contingency experiences and arrangements. The itinerary will be flexibly adjusted according to the actual water level and navigation conditions at the time, such as arranging shore sightseeing time to avoid sections with lower or higher water levels; when necessary, The location of the port of call will be adjusted so that passengers can still smoothly carry out their original shore excursions. After understanding the actual situation and prioritizing the safety of passengers and the overall travel experience, we will make the most suitable arrangements. Therefore, changes in water levels do not mean that the trip needs to be cancelled. We will handle it flexibly according to the current situation.

Henry Yu pointed out that the current overall market demand is still relatively stable, and tourists are still interested in European river cruises and high-end tourism. Judging from the current market momentum and booking performance, he is cautiously optimistic about the market development next year. It is initially estimated that there is a chance to maintain double-digit growth next year.

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