As the year-end election campaign enters its final countdown, current Taipei Mayor Chiang Wanan has been intensively proposing policies such as the relocation of Songshan Airport and urban renewal, and has been accepting interviews on political programs one after another in an attempt to expand his exposure. However, the Facebook fan site "Voice and Politics" analyzed the number of YouTube live broadcast views, Google search trends and news public opinion in the past 10 days and pointed out that although Chiang Wanan frequently made news, it did not significantly drive the public to actively search. On the other hand, the Taipei mayoral candidate of the Democratic Progressive Party Shen Boyang continued to attract attention through the "Ocean Current" activity, which changed the media rhythm of the Taipei election campaign.
"Volume Views Politics" published an article stating that the number of viewers of Jiang Wanan's pan-green political live broadcast was about 278,000 on October 7, dropped to 220,000 on the 11th, and rose to about 270,000 on the 15th; the number of viewers of the pan-blue live broadcast dropped from about 120,000 to more than 20,000 on the 14th, and about 28,000 on the 16th. However, Fanzhuan also reminded that the abnormal gap in Panlan’s live broadcast data still needs to be confirmed. In comparison, the number of views of Shen Boyang's Pan-Green live broadcast increased from about 65,000 on the 7th to about 97,000 on the 11th, and then remained at a level close to 100,000, showing a gradual growth trend.
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Fanzhuan further analyzed that in the past week, Taipei City Google Trends data showed that Shen Boyang's search popularity mostly fell between 30 and 60, with the highest being as high as 100, while Jiang Wanan's search popularity was mostly between 15 and 30. Especially after Shen Boyang launched the first "Ocean Current" fleet to sweep the streets on the 11th, the search interest peaked; even though Jiang Wanan proposed to relocate the pine machine, accepted an exclusive interview, and shared the stage with the Chairman of the People's Party Huang Guochang in a live broadcast, there was no corresponding sustained peak. Fanzhuan emphasized that the search does not represent support, and may also be based on doubts, but it can reflect the public's interest in actively understanding the candidates.
In terms of policy attack and defense, Fanzhuan pointed out that Jiang Wanan proposed relocating Songshan Airport and planning the surrounding 300 hectares of land as an AI park, but faced problems such as transportation, national defense and medical evacuation to outlying islands. Recently, it was announced that it would relax the threshold for landowners’ willingness to replace public offices and increase the benchmark volume of eligible bases. Shen Boyang questioned whether the bottlenecks in follow-up review, investment and construction could be solved. Fanzhuan believes that although large-scale policies can create news, they also subject implementation details to more scrutiny.
Fanzhuang also compared the two media strategies and believed that Shen Boyang has successively accepted interviews from hosts with different positions such as Wang Weizhong, Li Siduan, and Zhao Shaokang in an attempt to reach audiences who were originally unfamiliar with him; Jiang Wanan has recently appeared intensively on the programs of Guo Zhengliang, Tang Xianglong, Huang Guochang, and Wang Qianqiu, but some of the audience groups may overlap. As for the live broadcast between Jiang Wanan and Huang Guochang, the maximum number of people online at the same time reached 17,700, which is about three times that of Huang Guochang's regular live broadcast on the 12th. Fans believe that although it brings traffic, the whack-a-mole segment has once again brought the rat plague controversy in Taipei to the spotlight.
"Voice and Politics" pointed out that Shen Boyang made the public a part of the activities and news through street sweeping in his motorcade, soap box conversations and independent participation of supporters, forming a "ocean current" that continues to spread. However, fans also reminded that previous TVBS polls still showed that Jiang Wanan was in the lead, with a policy satisfaction rate of 52%. The election cannot be determined based on the volume of Internet voices alone. The actual effect of intensive exposure still needs to be observed in follow-up polls.
The fan post finally bluntly stated that Jiang Wanan is now actively seeking attention through policy announcements and program interviews, while Shen Boyang lets the media continue to chase the "ocean current". It is still difficult to say whether the two sides have completely switched sides, but judging from the data of the past 10 days, fans believe that the news rhythm of the Taipei election campaign is no longer controlled by Chiang Wanan.
