
南韓知名火辣雞泡麵出現中國生產的非法仿冒品,包裝極為相似,專家呼籲南韓政府採取積極措施保護智慧財產權。
南韓熱門的火辣雞泡麵遭中國產非法仿冒品搶市,包裝相似並標註清真與南韓標誌。專家指出辨識困難,且擔憂損害韓食形象,呼籲政府積極保護海外智慧財產權。
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南韓食品大廠近年在海外市場廣受歡迎,但也頻繁面臨海外特別是中國市場的仿冒與商標侵權問題。
南韓著名的火辣雞泡麵,遭在中國生產的「假冒」泡麵搶市,使得海外消費者很難區分真假產品。
南韓媒體報導,在國內外廣受歡迎的「火辣雞泡麵」( Buldak-bokkeum-myeon)出現了中國生產的非法仿冒品,魚目混珠、誤導消費者。
25日,誠信女子大學徐京德(音譯,Seo Kyung-deok)教授透過社交網路服務(SNS)指出:最近,許多居住在海外的網友向我反映了這個問題,社交網路上也已經有很多貼文提醒大家要警惕假冒產品。
徐教授也發布了目前在中國生產的「假冒」火辣雞炒泡麵的照片。他指出:包裝上的文字設計和字體都很相似,而且還貼有韓國標誌和清真標誌,這使得海外消費者很難區分真假產品。
他補充說:尤其值得注意的是,包裝上不是三養食品(Samyang Foods)的標誌,而是Bingoone這個公司名稱,背面還寫著MADE IN PRC。PRC是中華人民共和國的縮寫,指的是中國。
徐教授提到,2021年,包括三養食品、CJ第一製糖、OTOKI和Daesang食品在內的多家大型食品公司成立了根除韓國食品仿冒品聯合委員會,並對中國公司提起知識產權侵權訴訟,並在一些案件中勝訴。
徐教授指出,中國法院裁定的賠償金額與各公司實際遭受的損失相比低得離譜,引發了爭議。他強調,現在韓國政府必須採取積極措施,確保韓國企業能夠在海外保護其知識產權。這種仿冒食品會對目前蓬勃發展的韓國料理形象造成負面影響,因此,向世界各地銷售假冒產品的中國公司,必須要立刻停止這種行為。
2023年初,中國品牌Sanai因銷售完全抄襲韓國正宗商品(如火雞炒麵、白糖和牛肉湯)等包裝和產品名稱的產品而陷入爭議。
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