National Grain Trading Conference: Whole Grain Action Plan Empowers Healthy Diet and Food Security
Quick Look
- At the National Grain Exchange Conference, the Whole Grains Action Plan took center stage.
- Through technology empowerment, whole grains such as brown rice can improve their taste and nutrition.
- Experts point out that if half of the country's rice and wheat are processed into whole grains, approximately 20 million tons of grain rations can be added every year, which is equivalent to adding 50 million acres of arable land, significantly improving grain utilization.
AI-generated summary
Why It Matters
At the end of 2024, seven departments jointly released the "National Whole Grain Action Plan". The plan aims to improve the nutritional value and processing convenience of whole grains through technological innovation.
At the ongoing National Grain Trade Conference, whole grains have become the absolute "star." Under the deployment of the National Whole Grains Action Plan, a bowl of brown rice has a "surprise transformation", making it delicious, easy to prepare, and easy to preserve. Empowered by science and technology, nutrition and health have truly become a part of Chinese people’s meals throughout the four seasons.
Data show that the dietary fiber of brown rice per 100 grams is 4 to 5 times that of white rice, which is equivalent to eating an extra plate of green leafy vegetables. The B vitamins and minerals it retains are like adding a "clockwork" to the body's metabolism.
The nutrition is more balanced. Behind this bowl of rice, there is a hotly promoted national action. At the end of 2024, seven departments jointly released the "National Whole Grain Action Plan". Currently, this plan for the first year of the “15th Five-Year Plan” is being fully promoted. Thanks to technological innovation, both wheat grains and germs can be made delicious and well-preserved, allowing nutrition and health to be part of Chinese people's meals throughout the four seasons.
The benefits of changing a bowl of rice are not just that we eat healthier. According to estimates, if half of the country's rice and wheat were processed into whole grains, the country would be able to produce nearly 20 million tons more grain rations every year. This is equivalent to adding 50 million acres of invisible fertile land out of thin air, enough to feed a megacity with a population of 10 million for more than ten years.
Open Questions
- How to implement the marketing strategy of whole grain products?
- How can consumers further improve their acceptance of the taste of whole grains?
