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Lady Gaga shoots a new commercial for a Japanese convenience store, where she transforms into a store clerk to demonstrate work and show off her fashionable looks.
2026/09/26 07:08
[Entertainment Channel/Comprehensive Report] "Goddess Gaga" Lady Gaga made a surprise appearance in a Japanese FamilyMart convenience store advertisement! She transformed into a store clerk to shoot a new recruitment advertisement. Not only did she personally check out, replenish goods, and mop the floor, she also put on a fashionable look inspired by the new FamilyMart uniforms. Even her nails were carefully designed in a "Family Style" style. When she saw it, she couldn't help but praise: "Kawaii!" (So cute!)
Goddess Kaka shoots commercials for Japanese family. (Reproduced from X)
This new commercial for FamilyMart "FamilyMart?" (Working at FamilyMart?) was broadcast nationwide in Japan. In the film, Kaka transforms into a convenience store clerk. Starting from entering the store to check in, she successively demonstrates daily tasks such as cashiering, product display, and mopping the floor. However, she does not act like an ordinary store clerk at all. Instead, she completes various tasks as if she were performing on a stage. The advertisement adopts an all-black and white image style, integrating the convenience store scene with Kaka's consistent fashion sense. At the end, she waves to the audience with "ファミマではたらく?" in Japanese.
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During the shoot, Kaka wore a reinterpreted look inspired by the new uniforms that the family launched in September this year. When asked what part of the costume she likes best, she said that she likes to "reinterpret the uniform in a fashionable way" and also enjoys shooting short films like this because she can find freshness from different angles.
The goddess Kaka appears as a FamilyMart store clerk in the advertisement. (Reproduced from X)
The most eye-catching thing is her fingertips, even the manicure is completely integrated into the family elements. When Kaka was asked if she liked this specially designed set of manicures, she immediately replied: "そうなの. Kawaii!" (Yes, so cute!) She also revealed that this set of manicures was specially designed for her by her friend Miho, which gave the international superstar a rare girlish reaction.
In addition to TV commercials, FamilyMart also allowed Kaka to “occupy” the in-store screen. Starting from 11 a.m. on the 25th, approximately 11,600 stores in Japan’s FamilyMart will broadcast Kaka’s limited video and exclusive interview content for two consecutive days, giving Japanese people the opportunity to see the superstar appear when they walk into a convenience store.
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