McDonald's is removing popular burgers from its range

On Tuesday, a customer newsletter from McDonald's landed in the inboxes of many German citizens, which is now causing a stir. Accordingly, McDonald's will remove the popular McRib burger from the menu in Germany and Luxembourg on October 27th. A spokesman for the chain confirms the end of the McRib.

In the newsletter, McDonald’s describes the McRib as “a true icon.” The burger consists of a pork patty, BBQ sauce, onions and cucumber slices. The company did not give reasons for the end of the permanent sale.

The McRib is not the first cult product that McDonald's has changed recently. On September 30, the company announced new versions of the McChicken and the Filet-O-Fish.

The reaction to this was not as strong as to the McRib exit, said a press spokesman for McDonald's WELT. The spokesman admitted that the press team was “a little surprised” given the speed, volume and intensity of the inquiries.

In many countries, the McRib has not been offered on a permanent basis for a long time. In the United States, the burger was introduced in 1981 and removed from the menu in 1985. Since then he has repeatedly returned there on a temporary basis, most recently in December 2024 after a one-year break.

Germany and Luxembourg were exceptions. The McRib remained on offer there permanently - according to McDonald's, due to high demand. According to the company, the burger has been sold in Germany since 1989.

Customers can still order the original until October 27th and experience the “unique McRib feeling,” according to McDonald’s. The hearty, spicy BBQ sauce is the trademark of the burger.

As a replacement, McDonald's is bringing the McRib Sweet Heat to German stores. The burger is served with a fiery-sweet chili sauce and, according to the company, is particularly spicy. At launch it is available in the McDonald's app for a trial price of 2.99 euros. The Sweet Heat will also only be available for a short time.