Sky launches the new Sky Mobile: the company becomes an MVNO operator

Sky will directly manage the new mobile offer, strengthening its positioning as a partner for families. Two particularly advantageous 5G solutions, also with unlimited gigabytes and free months for those who are already Sky customers. Sky Mobile can be combined with the ultrabroadband of Sky Wifi and the very rich offer of TV content, creating further value for customers

Sky launches the new Sky Mobile and strengthens its offering to improve the customer experience. Now, as a virtual mobile operator (MVNO), Sky will directly manage its mobile offering, consolidating its growth strategy and its role as a partner for families, thanks to its truly unique ecosystem of exclusive TV content and connectivity.

The new Sky Mobile gives new customers an additional opportunity to choose Sky and offers further value to those who have chosen Sky over the years, thanks to particularly advantageous conditions. The mobile offer can be combined both with the ultrabroadband of Sky Wifi and with the very rich offer of sports, cinema and entertainment content. All with the quality that has always distinguished Sky and an excellent quality-price ratio. The combination that includes TV, mobile and Wifi will start from 35.90 euros per month for 18 months.

From today, for those who have not yet chosen Sky, two different plans will be available, both in 5G, with unlimited minutes and a particularly competitive price starting from 7.90 euros per month: Sky Mobile Maxi with 150 GB and Sky Mobile Ultra with 250 GB. Giga which becomes unlimited for customers who, together with Sky Mobile, also choose Sky TV or Sky Wifi. A clear, reliable and transparent proposition, without hidden costs, duration constraints or exit costs.

Special attention has been paid to all Sky customers: they will be able to choose between two even more advantageous solutions. With Sky Mobile Maxi they will have 250 GB, while if they opt for Sky Mobile Ultra they will be able to have an offer with unlimited gigabytes and up to 6 months as a gift, depending on the years spent with Sky.

Current Sky Mobile powered by Fastweb customers will also have the opportunity to choose the new Sky Mobile.

Sky Mobile will be based on the quality and widespread nature of the Fastweb + Vodafone network infrastructure, thanks to the strengthening of the partnership between the two companies.

"The launch of the new Sky Mobile marks an important step in our growth strategy. As an MVNO operator we can now offer solutions tailored around customer needs and advantageous conditions for those who have chosen us for some time, enhancing the relationship built over the years. It is a natural evolution that allows us to consolidate our role as the ideal partner for families, with an increasingly complete and distinctive offer on the market, which combines a proposal rich in exclusive content, a unique viewing experience that integrates the main apps and fixed and mobile connectivity with excellent performance" declares Andrea Duilio, CEO of Sky Italia.

Sky Mobile offers

The new Sky Mobile offer is divided into two simple and complete solutions:

Sky Mobile Maxi, at 7.90 euros per month, with 150 GB also in 5G in Italy, unlimited minutes and 200 SMS.

Sky Mobile Ultra, at 9.90 euros per month, with 250 GB also in 5G in Italy, unlimited minutes and 200 SMS.

For existing Sky customers, the offers are even more advantageous:

Sky Mobile Maxi goes up to 250 GB also in 5G in Italy.

Sky Mobile Ultra includes unlimited gigabytes also in 5G in Italy.

Those who choose Sky Mobile Ultra will also receive some free months: 6 months free for Sky customers of at least 6 years and 2 months free for Sky customers of less than 6 years.

Existing Sky TV customers who want to add Sky Mobile and Sky Wifi together will be able to access the two connectivity services for €20.90 per month for the first 6 months.

There are also combined offers - all with unlimited gigabytes and minutes - even for those who are not yet Sky customers:

Sky TV + Sky Mobile at 25.99 euros per month for 18 months.

Sky Mobile + Sky Wifi at 29.90 euros per month for 12 months.

Sky Mobile + Sky Wifi + Sky TV for 35.90 euros per month for 18 months.