Yadea Viet Thanh applies a multi-channel strategy to meet the increasing demand for buying electric motorbikes online

Distributor Yadea Viet Thanh applies a multi-channel sales strategy, upgrading service infrastructure to maintain growth momentum, serving thousands of customers each month.

In recent years, the Vietnamese electric motorbike market has witnessed strong growth, along with changes in user shopping behavior. Since car purchases take place at traditional stores, users tend to make shopping decisions on online platforms, according to dealer Yadea Viet Thanh.

With this shift, Yadea Viet Thanh said the dealer has expanded the space to reach users, through a chain of 30 stores and brought electric motorbikes to major e-commerce platforms. "Our acumen in digitizing distribution channels helps us reach more deeply into the group of young customers who like technology and appreciate convenience. Online car buying is methodically organized, transparent and the payment process is safe, we combine the platform to create great incentives for buyers," said Yadea Viet Thanh representative.

When buying a car through this dealership, users can consult and order online, choose to receive the car at home or go directly to the store. Yadea Viet Thanh also supports vehicle owners with the license plate registration process, completing documents and paperwork...

In order to meet the needs of handing over thousands of electric motorbikes a month, Yadea Vietnam has synchronously upgraded the data management system and contact switchboard for branches, to support users from consulting, vehicle delivery, maintenance, after-sales...

In particular, after-sales is a factor that this dealer focuses on to retain users, through in-depth technical support on batteries, software, maintenance... At Yadea Viet Thanh service centers, the dealer has equipment and staff trained according to genuine standards, capable of handling problems with electrical and electronic systems and operating software.

According to Yadea Viet Thanh, the strategy of combining e-commerce and customer care service platforms will help businesses create a competitive advantage, meeting the increasing needs of the market.