The Ministry of Culture and Tourism deploys three major measures for the protection and inheritance of intangible cultural heritage during the 15th Five-Year Plan
Quick Look
- The State Council Information Office held a press conference on September 24.
- Wang Jianhua, Vice Minister of the Ministry of Culture and Tourism, introduced that during the "15th Five-Year Plan" period, we will consolidate the foundation of intangible cultural heritage protection, cultivate inheritance teams, and promote the integration of intangible cultural heritage into modern life, including conducting the second national intangible cultural heritage census, implementing traditional festival revitalization projects, promoting "intangible cultural heritage on campus" to "intangible cultural heritage on campus," and supporting intangible cultural heritage workshops to improve quality and efficiency.
AI-generated summary
Why It Matters
Our country has very rich intangible cultural heritage resources, and currently there are more than 100,000 representative intangible cultural heritage projects at all levels. In order to promote the high-quality development of culture and tourism, the Ministry of Culture and Tourism has formulated specific measures for the protection and inheritance of intangible cultural heritage during the "15th Five-Year Plan" period.
China News Service, September 24. On September 24, the State Council Information Office held a press conference on promoting high-quality development of culture and tourism during the "15th Five-Year Plan" period. At the meeting, Wang Jianhua, spokesman and deputy minister of the Ministry of Culture and Tourism, said that during the 15th Five-Year Plan period, the Ministry of Culture and Tourism will continue to consolidate the foundation of protection, enhance inheritance capabilities, stimulate creative vitality, and promote intangible cultural heritage to better integrate into modern life and serve a better life. It mainly includes the following three aspects.
On the one hand, it is to consolidate the foundation for the protection and inheritance of intangible cultural heritage. Our country has very rich intangible cultural heritage resources, and now there are more than 100,000 representative intangible cultural heritage projects at all levels. During the "15th Five-Year Plan" period, the second national intangible cultural heritage census will be carried out to find out the family's financial situation and establish a general catalog of intangible cultural heritage resources. It is necessary to continue to implement the intangible cultural heritage recording project and preserve the precious skills of the inheritors. Implement the expansion and upgrading project of cultural and ecological protected areas to cultivate a good ecology that is conducive to the inheritance and development of intangible cultural heritage. Combining the regular characteristics and survival status of different categories of intangible cultural heritage, promote classified protection. For example, in terms of traditional festivals, the Chinese traditional festival revitalization project will be implemented in depth to give new glory to traditional Chinese festivals such as the Spring Festival, Lantern Festival, Dragon Boat Festival, Mid-Autumn Festival and Double Ninth Festival, so that the people can enjoy the festivals in a lively and enjoyable way.
The second aspect is to cultivate a reasonable inheritance team. The practical core of intangible cultural heritage is people, and the identification and management of representative inheritors of intangible cultural heritage will continue to be strengthened. The representative inheritors of intangible cultural heritage are a key element in the protection of the entire intangible cultural heritage. It is necessary to support inheritors to teach apprentices and pass on skills, and promote the cause of intangible cultural heritage to be passed down from generation to generation and keep the fire burning. It is necessary to thoroughly implement the training program for China's intangible cultural heritage inheritors to help inheritors improve their cultural interpretation, creative design, and operation and management capabilities, and the representative inheritors themselves must also be improved. It is necessary to promote the shift from "intangible cultural heritage on campus" to "intangible cultural heritage on campus", support the establishment of general courses and special courses on intangible cultural heritage, strengthen research practice, continue to cultivate "new intangible cultural heritage youth" and "little intangible cultural heritage inheritors", and continuously strengthen the new force of intangible cultural heritage protection and inheritance.
The third aspect is to promote the integration of intangible cultural heritage into modern life. The key here is to stimulate innovation. Intangible cultural heritage originates from the production and life practices of the masses. It is necessary to strengthen the protection of intangible cultural heritage in daily life, support various localities in building intangible cultural heritage stations, intangible cultural heritage life aesthetics museums, etc., and cultivate a number of new scenes for inheritance and experience. It is necessary to support intangible cultural heritage workshops to improve quality and efficiency, strengthen resource docking and design empowerment, and promote "fingertip skills" such as embroidery, tie-dye, paper-cutting, wood carving, and bamboo weaving to transform into a "fingertip economy" to help people find local employment and increase income. It is necessary to implement the intangible cultural heritage brand support plan, intangible cultural heritage consumption promotion actions, and continue to carry out brand activities such as the Four Seasons Intangible Cultural Heritage Shopping Month and the Intangible Cultural Heritage Food Collection. It is necessary to promote the in-depth integration of intangible cultural heritage and tourism and create more tourism routes and products with distinctive intangible cultural heritage, so that people can not only appreciate the beauty of nature during the journey, but also immerse themselves in the beauty of intangible cultural heritage and feel the charm of Chinese culture.
What to Watch
AI outlook — possibilities, not facts
The second national intangible cultural heritage census will be carried out during the "15th Five-Year Plan" period
Very likely · Within years
The revitalization project of traditional Chinese festivals will be implemented in depth to bring new glory to traditional festivals such as the Spring Festival, Lantern Festival, Dragon Boat Festival, Mid-Autumn Festival and Double Ninth Festival.
Very likely · Within years
We will promote the shift from "intangible cultural heritage on campus" to "intangible cultural heritage on campus" and support the establishment of general courses and special courses on intangible cultural heritage.
Very likely · Within years
Open Questions
- What is the specific timetable for the second national intangible cultural heritage census?
- What is the funding scale for the intangible cultural heritage brand support plan and consumption promotion actions?
- How many schools and students will be involved in the implementation of ‘Intangible Cultural Heritage on Campus’?



