
歐盟智慧財產權局報告指出,2025年查獲的假冒商品零售價值估計逾63億歐元,主要來自中國與土耳其。
歐盟智慧財產權局發布年度報告,指2025年歐盟查獲超過1.96億件假冒商品,創歷史最高紀錄,零售價值估計逾63億歐元。主要來源國為中國與土耳其,網購普及亦為執法帶來挑戰。
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歐盟智慧財產權局發布年度報告,評估歐盟內部和邊境查獲假冒商品的最新數據。
《德新社》(DPA)報導,歐盟智慧財產權局(EUIPO)在年度報告中稱,2025年歐盟共查獲超過1.96億件假冒商品,創下歷史最高紀錄,主要來自中國,在歐盟內部和邊境查獲的假貨數量比2024年增加逾67%。
報告顯示,這些被查獲的假冒商品零售價值估計逾63億歐元(新台幣2294.7億元),同樣創下新高;在2024年,這個數字還不到39億歐元(新台幣1420.5億元)。
2025年,德國在邊境查獲假冒商品行動中發揮了重要作用。根據報告數據,在邊境查獲的假冒商品中,德國所占比重接近估計價值的22%,僅次於西班牙,西班牙所占比重超過總價值的一半。
被查獲較多的假冒商品種類包括CD和DVD光碟、軟體、玩具,以及標籤、吊牌和貼紙等。香煙和服裝也位居前列。在被查獲的假冒商品來源國中,主要來自中國,占比超過40%;其次是土耳其,占比逾18%。
這些數據反映的是在哪裡查獲了多少假冒商品,但無法據此直接推斷各國實際售出了多少假貨,也無法推斷當地非法貿易的規模。查獲數量高,可能是因為製造假貨的集團更加活躍,也可能是因為相關部門的檢查更嚴、更有成效。
EUIPO指出,假冒商品的運輸管道各不相同,各國檢查能力也有限,這讓打擊假冒商品的工作依然困難重重。尤其是隨著網購日益增多,商品常常通過快遞和郵政寄送,這也給執法部門帶來很大挑戰。報告因此認為,需要採取新的前瞻性措施,各相關方也要加強合作、改善訊息交流。報告還表示,運用現代技術和工具,對於保護智慧財產權、維護歐洲的經濟實力至關重要。

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