
網紅「司馬庫」分析台北市長候選人辯論會,指蔣萬安擅長情緒調動與話術,沈伯洋則內容扎實但過於收斂。
YouTuber司馬庫上傳影片拆解台北市長候選人辯論,指出沈伯洋在內容層面完勝蔣萬安,但蔣萬安透過洗腦、情緒調動與官話在氣勢上更顯唬人,引發各界熱議。
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台北市長候選人辯論會日前落幕,引發外界對兩位候選人表現的熱烈討論與分析。
台北市長候選人辯論會日前落幕。
台北市長候選人辯論會日前落幕,沈伯洋、蔣萬安支持者分別認為自己支持的候選人贏得勝利,先前爆破蔣萬安英文能力與賓大「法律博士」學歷,引發全台熱議的中裔澳洲YouTuber「司馬庫」昨上傳影片,拆解蔣萬安的辯論會話術,他總結表示,若單純看內容,沈伯洋明顯完勝,蔣萬安全程答非所問,但選擇的策略確實有用,在氣勢上更唬人。
「司馬庫」昨上傳影片,一題一題拆解兩人辯論會中四輪八問答的交鋒。「司馬庫」指出,蔣萬安每次發話前都先批對手一句「不了解市政」洗腦是非常好的策略,還把部分市政搞成好像是因為沈伯洋不知道,才是造成他們無法繼續下去的原因,例如沈伯洋提出的雙導師等政策,就是蔣萬安把自己做不到的事情,轉移矛盾到沈伯洋的身上,「不是我不行,是你們要求高」。
「司馬庫」指出,反觀沈伯洋太收斂了,不但正面回答蔣萬安的問題,掉入對方陷阱,另外,儘管很多回答不錯、有條理,但也都太過理性,語氣不夠強烈,與蔣萬安尤其包括講一些廢話、官話時情緒都慷慨激揚,形成對比。
「司馬庫」點出,蔣萬安回答話術中包括洗腦、情緒調動、偷換概念、避答問題,儘管沈伯洋回答得好,輪到蔣萬安也是再來一句「你不懂」。面對沈伯洋追問市府施政SOP,蔣萬安始終沒回答過程中出現的問題,只是強調「我做了你看到沒?」「司馬庫」更直接酸,蔣萬安可能不知道什麼是「SOP」,可以回去查一查。
辯論到底誰贏?單指內容沈伯洋完勝 蔣萬安氣勢更唬人
「司馬庫」最後分析,之所以會有認為蔣萬安比沈伯洋更好的聲音出現,原因有三。第一,對蔣萬安預期過低,導致蔣萬安只要正常發揮,支持者就認為他超常發揮;另外,沈伯洋刻意收斂,導致大家期待落空。第二,民進黨策略過於克制,理解策略是針對中間選民,但矯枉過正,沈伯洋還故意不苟言笑營造莊重感,這策略對不對,需要考慮。
第三,讓蔣萬安反覆給選民洗腦「你沒經驗,你不了解」,這是最嚴重的失誤,過去國外總統競選人都曾被這樣攻擊過,早有教科書反擊的方式,蔣萬安拙劣的偷換概念是非常好攻擊的,「你當市長是人民讓你當的,你還反過來看不起我們人民不夠了解?」一句話就讓蔣萬安立斃帳下,太多政策細節是沒人聽的,必須簡化到1秒內讓人聽懂。反觀蔣萬安邏輯非常簡單,輔以官話、套話、冠冕堂皇,全都是情緒調動。
「司馬庫」總結,如果選民真正完整看完交叉詢問環節,沈伯洋明顯更加言之有物,內容層面是完勝蔣萬安;但蔣萬安在包裝、氣勢上顯然是更唬人。現在選擇題也變成台北市民要選一位沒想法,但很會說外交辭令,很會說官話套話,很會調動情緒且看起來非常唬人的市長,還是明顯更有能力、想法,但在政治傳播技巧上還沒爐火純青的市長?

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