PT questions, in court, Meta's alleged lack of political equality in the artificial creation of images of the two presidential candidates

The coalition claims that it noticed the difference in treatment in WhatsApp's artificial intelligence tool on Tuesday night (13) and this Wednesday (14), in the morning, filed a representation with the TSE. According to Lula's campaign, the tool refused requests to create propaganda images with Lula's name and the number 13, but accepted requests with Flávio's name and the number 22. The document contains a list of different images linked to Flávio and the posts with the response from WhatsApp's AI stating that it could not create the same for Lula.

According to the lawyers, “not only does Meta block any generative interaction with artificial intelligence, stating ‘I was unable to generate the image you requested at the time’ or ‘this request involves content that I cannot generate according to Brazilian electoral regulations’, but, on the other hand, it generates images of electoral content in favor of Flávio Bolsonaro”.

In the document, the coalition asks the TSE to determine that Meta, owner of WhatsApp, removes any restrictions on the delivery of content by Lula and supporters, both in terms of content reach and the creation of propaganda images; and that the Goal compensates, double, the reach of publications that would have been harmed.

In a statement, Meta stated that, "in compliance with Brazil's electoral rules, it temporarily prohibited the recommendation of candidates or the generation of images of them; that additional measures were taken so that commands using only the candidates' first name and their number on the ballot do not produce images either."