General Secretary Xi Jinping sent a letter to congratulate China Central Radio and Television on the 70th anniversary of the launch of the program "Small Speaker"
Quick Look
General Secretary Xi Jinping sent a letter to congratulate the China Central Radio and Television Station on the 70th anniversary of the launch of the "Little Trumpet" program, emphasizing the need to implement the fundamental task of cultivating people with moral integrity, keep close to the pulse of the development of the times, deeply cultivate the fertile soil of children's culture, create excellent works that children love to hear and see with heart and soul, and make greater contributions to cultivating socialist builders and successors with comprehensive development of moral, intellectual, physical, artistic and labor.
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Why It Matters
"Little Speaker" was launched on September 4, 1956. It was the first radio program specially created for preschool children in New China. It has now become a brand program integrating radio, television, new media and campus radio stations.
General Secretary Xi Jinping sent a letter to congratulate the China Central Radio and Television Station on the 70th anniversary of the launch of the "Little Trumpet" program, which aroused enthusiastic responses among the cadres and employees of the China Radio and Television Station and the majority of children's literature and art workers and educators. Everyone said that they will keep in mind the General Secretary’s instructions, keep abreast of the development of the times, deeply cultivate the fertile soil of children’s culture, use their heart and soul to create excellent works that children love to see, and make greater contributions to cultivating socialist builders and successors with comprehensive development of moral, intellectual, physical, artistic and labor.
"Little Speaker" was launched on September 4, 1956. It was the first radio program specially created for preschool children in New China. It has now become a brand program integrating radio, television, new media and campus radio stations.
General Secretary Xi Jinping pointed out in his congratulatory letter: "Over the past 70 years, the "Little Trumpet" program has persisted in 'telling good stories to children' and has accompanied the healthy growth of generations of children." Everyone said that the general secretary's congratulatory letter fully reflects the Party Central Committee's cordial care for hundreds of millions of children and the great importance it attaches to children's literary and artistic work, and is a great encouragement to the propaganda, ideological and cultural front.
Xu Wenyan, former announcer and director of the China Central Radio and Television Station's "Small Speaker" program: General Secretary Xi Jinping sent us a congratulatory letter. I am very excited and encouraged. We must continue to tell good stories to children and accompany generations of children to grow up healthily.
Li Xiaobing, former deputy director of the editorial department of China Central Radio and Television Station’s Children’s Channel: Over the course of its 70 years, “Little Trumpet” has broadcast countless stories and songs to children. We must keep in mind the general secretary’s instructions, use our heart and soul to create more excellent works that spread truth, goodness and beauty and are loved by children, make "Little Trumpet" better and better, and let "Little Trumpet" blow louder and louder.
Zheng Jing, host of China Central Radio and Television's "Little Speaker" program: The General Secretary's congratulatory letter is not only a deep encouragement to generations of children's program creators, but also a high expectation that "Little Speaker" will continue to cultivate the spiritual home of young children. In the new era, "Little Speaker" complies with the trend of all-media communication, accelerates the development of audio-visual integration, and will create more down-to-earth high-quality content that children will love to see.
Children's literature writer Bai Bing: General Secretary Xi Jinping's congratulatory letter is a great encouragement and spur to us. My path to literature and editing completely began with the nourishment of "Little Trumpet". Early sound reading will affect a person's life. The most unique contribution of "Little Trumpet" is to build the auditory reading system for generations of Chinese children, making an irreplaceable and unique contribution to the construction of Chinese children's culture and basic education.
In his congratulatory letter, General Secretary Xi Jinping pointed out that it is necessary to "implement the fundamental task of cultivating people with moral integrity, keep abreast of the development of the times, deeply cultivate the fertile soil of children's culture, use heart and soul to create more excellent works that spread truth, goodness and beauty and are loved by children, and make greater contributions to cultivating socialist builders and successors with comprehensive development of morality, intelligence, physical education, art and labor." Everyone expressed that they should follow the important instructions of the General Secretary as a guide, inherit and carry forward excellent traditional culture and red culture, be determined to innovate and create, and use the best spiritual food to protect the healthy growth of children.
Li Xuemei, principal of Jinghua Experimental School in Xicheng District, Beijing: The general secretary’s congratulatory letter is direction, encouragement and motivation. Like many people, I grew up listening to "Little Trumpet". It can be said that "Little Trumpet" has filled the childhoods of generations with beautiful memories. It has also taught us to squat down and bend down when facing children to protect their childlike innocence and interest. We must also adapt to the changes and development of the times, make good use of various cultural carriers, and convey upward power.
Wang Xin, Secretary of the Party Branch of Beihai Kindergarten in Beijing: The roots of Chinese culture, good character, and lifelong habits that will benefit children all follow the radio waves and penetrate into the hearts of the children word by word. The General Secretary asked us to keep close to the pulse of the development of the times and deeply cultivate the fertile soil of children's culture. As preschool educators, we carry the foundation of childhood and integrate education into children's lives, helping them understand the world, plant beauty, and grow into Chinese people with roots and souls.
Ge Dali, President of the China Children's Art Theater: We must uphold our original mission of serving children and children, dedicate ourselves to children with high-quality products, nourish children's hearts with aesthetic education, continue to delve into children's drama creation, stage performances, art popularization and aesthetic education dissemination, and strive to create a batch of outstanding children's art works that are durable, popular and loved by children.
What to Watch
AI outlook — possibilities, not facts
The "Small Speaker" program will accelerate the development of audio-visual integration and create more down-to-earth quality content that children will love to see.
Very likely · Within months
Children's literature and art workers and educators will inherit and carry forward excellent traditional culture and red culture, be determined to innovate and create, and use the best spiritual food to protect the healthy growth of children.
Likely · Within months
Open Questions
- How will the program further integrate all-media communication trends in the future?
- What specific quality content will be launched that is down-to-earth and popular with children?
- How to measure the long-term impact of the program on the construction of children's auditory reading system?



