Taiwanese pasta and shredded cheese are coming to the United States, and California consumers praise them for their refreshing taste and no burden.

A number of small and medium-sized Taiwanese food and beverage brands debuted at an expo in the San Francisco Bay Area today, attracting a large number of channel operators and consumers. Some local people said that Taiwan's development in electronic components and artificial intelligence is obvious to all. Therefore, he is particularly looking forward to anyone coming from Taiwan.

The first USA Taiwan Global Expo will be held in San Mateo County in the Bay Area on the 7th and 8th. It will showcase Taiwan’s soft power to local businesses and consumers by displaying Taiwan’s imagery.

Walking into the scene, in addition to well-known brands such as Wangpin Group and Orange Workshop, Taiwan's small and medium-sized food brands such as RiRi Haoshi, Original Chihiro, Guangda, Pushi Weigan, as well as beverage brands PASSION 24 and Let's Drink have also come overseas.

There is a long line of people trying to try Ri Ri Haoshi's high-protein noodles and Quangda's vegetarian beef noodles.

Liu Tingkui, co-founder of Good Food, told CNA, "Taiwanese food products in the United States also face challenges such as tariffs and oil prices. However, as Taiwan's visibility and favorability increase, it also creates many opportunities for Taiwanese brands to expand into the U.S. market."

Guangda is from Tainan, and founder Dai Hongjun sees business opportunities in Taiwan’s technology supply chain going to the United States. “Taiwan is a vegetarian paradise, and many friends from Nanke will also make a wish, hoping that there will be familiar and convenient vegetarian dishes here.”

In the United States, which has a dazzling array of cheese products, original Qianxun handmade shredded cheese is still a hot seller. Kira, an American, told reporters, "Whether it's stone fruits or shredded cheese, although there are many brands in the United States, Taiwanese ones taste more delicious."

PASSION 24 electrolyte hydration drink was jointly developed with Taiwanese star Jeremy Lin. Brand manager Yang Kairong assessed that functional drinks have become a mainstream trend and are moving towards introducing products into the US market. The team of the iTaiwan Foods Ganzi store, which is about to open a store in Sacramento, is having on-site discussions to consider putting the beverage on the shelves in the new store.

This expo also highlights the influence of Taiwan's technology industry, driving other industries such as food to expand overseas markets.

Edgar, an American citizen, said, "I heard that Taiwan is a beautiful country and I really want to travel there. Taiwan's development in electronic components and AI is obvious to all. Therefore, anyone who comes from Taiwan now will make him look forward to it." (Editor: Chen Chenggong) 1151108