
日本潮流品牌WEGO宣布與動畫《我的英雄學院》聯名,原訂9月18日啟動活動,但因該日期與中國『九一八事變』紀念日衝擊,且動畫曾因角色名稱涉嫌辱華而被抵制,中國網友憤怒灌爆其社群平台,WEGO中國分公司深夜發聲明道歉並確認日本母公司已終止聯名企劃,相關宣傳全面刪除。
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WEGO為日本潮流服飾品牌,《我的英雄學院》為熱門日本動畫,其2020年漫畫第259話曾因反派角色『志賀丸太』名字與侵華日軍細菌戰有關聯而被中韓網民抵制,並在中國下架。
WEGO與我的英雄學院聯名。(圖取自x@heroaca_anime)
日本潮流服飾品牌WEGO近日宣布,將與動畫「我的英雄學院」聯名推出服飾、周邊,訂於9月18日開始活動,讓不少動漫迷相當期待。沒想到,原本就被認為是「辱華」動畫,918又撞日「九一八事變」紀念日,消息一出引發中國抵制,中國分公司發表道歉聲明,宣布終止這次聯名的合作企劃。
綜合媒體報導,WEGO原定9月18日當天展開活動,東京總店還計畫開設專屬的櫥窗展示,不料觸動小粉紅敏感神經,WEGO中國社群平台慘遭憤怒中國網友灌爆痛斥在「挑釁」。
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WEGO中國分公司(上海葳果商貿有限公司)於11日深夜緊急發布道歉聲明,承認日本母公司在策劃這次日本國內市場的聯名時,「未能進行充分的慎重確認」,對此深表歉意。並表示在進行充分溝通後,日本WEGO已經終止與「我英」聯名活動,相關宣傳資訊全面刪除。
「我的英雄學院」2020年2月推出的漫畫第259話中,一名進行人體實驗的反派角色「志賀丸太」,其名字與侵華日軍及當年用以人體實驗的細菌名稱有關,引發中韓兩國網民強烈抵制,作品隨後在中國各大平台下架。
WEGO中國分公司道歉。(取自微博)
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